JuanCarlos Gonzalez is a Puerto Rican photojournalist and visual storyteller based in Plymouth, Vermont. Specializing in portrait, event, and landscape photography, JuanCarlos creates dynamic, emotionally resonant imagery rooted in authenticity, human connection, and place.

Raised in the coastal town of Maunabo, Puerto Rico, he was first inspired by the images in newspapers and magazines, igniting a passion to explore and document the world through photography. Today, he brings that same wonder to every assignment—capturing stories that bridge cultures, celebrate resilience, and honor the quiet power of everyday life.

His work has been featured in Leica Fotografie International (LFI), Vogue Italia, The Boston Globe, National Geographic, Vermont State Parks, and more.

In 2023, JuanCarlos launched Vermont Female Farmers, his signature portrait and documentary series featuring 45 women shaping the future of agriculture in the Green Mountain State. Since its debut, the exhibition and companion book have traveled to prestigious institutions including the Fleming Museum of Art, Billings Farm & Museum, Bennington Museum, Leica Gallery Boston, and the Vermont State House.

Exhibitions:

Vermont Female Farmers

• Billings Farm & Museum: August 19 - Oct 31, 2023. 

• Bennington Museum: May - August 2024

• Vermont State House: August - December 2024

• Fleming Museum, Burlington VT: Feb 05 - May 2025

• Leica Gallery Boston: May - July 2025

Climate Change: The Impact in the World – Artistree Community Arts Center, Vermont - 2024.

Vermont Seasons – On view at the Vermont State House - 2025.

JuanCarlos also served as Director of Arts Programming at IBA Boston, New England’s largest Latinx nonprofit, where he led community-driven arts and cultural initiatives for six years.

Photography Services:

Weddings & Elopements, Portraiture, Editorial, Corporate Events, Concerts, and Commissioned Work

Select Clients:

Twin Farms, Dartmouth College, Woodstock Inn, Apartment Therapy, Zai Laboratory, RIA Eyewear, Vermont State Parks, Hotel El Convento, IBA Boston, The Impact Seat

Gear: Leica M11, SL3, Q2, Q3; Lenses include Leica 75mm f/2, 24–70mm f/2.8, 70–200mm

When not on assignment, JuanCarlos is a marathoner and avid tennis player. He has completed 11 marathons—including Paris, Stockholm, Big Sur, and six Boston Marathons—as well as a 375-mile cycling journey around Puerto Rico.

Let’s work together. Whether you’re a brand, editor, couple, or cultural institution, JuanCarlos brings experience, professionalism, and soul to every project.